To find older news, please go to Search. Information on our products and related information can be found in the section Brands News.
5/2/2013
Beiersdorf on track
Beiersdorf has continued last year’s positive trend in the first quarter of 2013. Organic Group sales rose by 5.4%. Nominal sales increased by 2.9%, from €1,533 million to €1,577 million.
...more
3/27/2013
Georg W. Claussen, Honorary Chairman of Beiersdorf, Dies in Hamburg at 100
Georg Wilhelm Claussen, the long-time CEO, Head of the Supervisory Board and Honorary Chairman of Beiersdorf AG, has died at 100 in Hamburg.
...more
3/26/2013
Changes in Beiersdorf AG’s Executive Board
Peter Feld, responsible for the Europe/North America Region on Beiersdorf AG’s Executive Board since August 2010, will leave the company effective July 31, 2013, at his own request and on amicable terms.
...more
3/5/2013
Beiersdorf on track – 2012 sales and earnings targets delivered
The Beiersdorf Group delivered sustainable growth in 2012 and achieved its sales and EBIT targets. In organic terms, sales by the Company increased by 4.7%.
...more
2/22/2013
NIVEA MEN teams up with Real Madrid C.F.
NIVEA MEN, the international number one in men’s care and Real Madrid C.F., the most internationally laureate football club, entered into an extensive sponsorship agreement today for the Spanish market.
...more
2/14/2013
Beiersdorf Discovers the Rhythms of Skin
Scientists at Beiersdorf AG have once again made an important contribution to our understanding of skin: together with researchers of Charité University Medicine Berlin they were able to demonstrate the existence of an inner clock in human skin cells, which controls skin regeneration among other things.
...more
1/24/2013
Beiersdorf on track - in 2012 Group sales up 4.7%
The Beiersdorf Group saw consistent growth in 2012. The company’s sales rose by 4.7% in organic terms in the past fiscal year according to preliminary figures.
...more
1/17/2013
150th birthday of NIVEA`s founding father Oscar Troplowitz – exhibition in Hamburg
Oscar Troplowitz wasn’t just one of the first men to introduce product branding in Germany, he also invented NIVEA Creme and is one of the most brilliant entrepreneurs of his age. As a parliamentarian, Troplowitz supported social reform.
...more
1/15/2013
NIVEA Gets A New Global Design
The blue tin has embodied NIVEA’s brand values since 1925. It is the brand “face“ that consumers around the world associate with trust, closeness and expertise. Now Beiersdorf AG has introduced a new global design language based on the iconic blue tin.
...more
11/5/2012
Beiersdorf Acquires 100% of Turkish Affiliate
Effective January 1, 2013 Beiersdorf AG, Hamburg will acquire the remaining 50% equity in the EBC Eczacıbaşı-Beiersdorf Kozmetik Ürünler Sanayi ve Ticaret A.Ş., Istanbul, Turkey.
...more
11/2/2012
Beiersdorf on track – Positive business development in the first nine months of 2012
Beiersdorf continues on its upward trend. The company recorded an increase in organic Group sales of 3.7% for the first nine months of the current fiscal year.
...more
10/22/2012
Beiersdorf introduces a new international agency model
Beiersdorf has introduced a new and innovative model for its collaboration with creative agencies. In addition to the lead agency, DRAFT FCB, there will be a pool of international agencies including Hamburg-based JUNGvonMATT plus three further agencies in North and South America and Asia.
...more
8/2/2012
Beiersdorf’s business development on course in the first half of 2012
Beiersdorf AG’s business development in the first half of 2012 is in line with company expectations.
...more
7/3/2012
NIVEA Powers Schools
The global cooperation with Plan International is already supporting more than 25,000 children through educational projects. In 2011 the biggest project to date was started in Guatemala with a budget of €500,000. It also marked the occasion of NIVEA’s 100th birthday.
...more
6/27/2012
90 Years of Hansaplast: From Plaster Strips to International Brand
Ingenious inventions are characterized by the fact that you can hardly imagine living with out them. The brand Hansaplast made history in 1922 as the first self-adhesive first-aid wound dressing without active ingredients.
...more
