5/3/2012

Beiersdorf gets off to a good start in fiscal year 2012

Visit the interactive version of the Interim Report Q1 2012 here.

  • Group sales rise 6.9% 
  • Consumer sales up 6.8% on the previous year 
  • tesa grows by 7.2% 
  • Outlook for 2012 confirmed

Hamburg, May 3, 2012 – Beiersdorf AG increased sales in the first quarter of 2012 by 6.9% compared to the previous year. The Consumer business segment recorded growth of 6.8%, while tesa saw an increase of 7.2%. This performance is attributable to initial successes recorded by the new corporate strategy. The company also benefited from a positive overall market trend in the first three months of 2012 after the weak business performance seen in Asia and Europe in the first quarter of the previous year. Positive calendar effects also contributed to the sales increase.

Group sales increased by a nominal 9.0% – a rise in organic terms of 6.9% – compared with the prior-year figure (€1,406 million), to €1,533 million. The operating result (EBIT) excluding special factors amounted to €198 million (previous year: €167 million). The EBIT margin was 12.9% (previous year: 11.8%). Consolidated profit after tax was the same as the previous year, at €125 million.

Consumer business segment

In the Consumer business segment, Beiersdorf increased organic sales by 6.8% in the first three months of the current fiscal year. EBIT excluding special factors was €164 million compared with €138 million in the previous year. The EBIT margin was 12.8% (previous year: 11.7%).  

Sales of the NIVEA brand rose 10.1% compared with the same quarter of the previous year. Dermocosmetics brand Eucerin generated sales growth of 7.8%, continuing its strong prior-year performance. La Prairie recorded a decline in sales of 1.2%.  

The global consumer markets turned in highly mixed performances. Europe recorded a 4% rise in sales. Germany saw 6% growth after a weak prior year. In Western Europe, sales grew by 1%, while 10.3% growth was seen in Eastern Europe, with Russia and Poland recording particularly dynamic performances. Sales in the Americas climbed 9.7%, with Beiersdorf’s Latin American operations being particularly successful (+16%). Sales in North America were up slightly (+0.6%) on the previous year. The company recorded a 12.7% increase in sales in the Africa/Asia/Australia region.

tesa business segment

tesa increased sales in the first quarter of 2012 by 7.2% to €256 million, compared with €234 million in the same period of the previous year. This continued positive development is mainly attributable to sales growth in the automotive and electronics industries. EBIT rose to €34 million (previous year: €29 million). As of the end of the quarter, the EBIT margin was 13.4% (Q1 2011: 12.2%).

Beiersdorf confirms outlook for 2012

In 2012, the Group aims to improve sales as against 2011. The operating EBIT margin in 2012 should be approximately 11-12%.  

In the Consumer business segment, Beiersdorf anticipates growth in line with the market in 2012. The EBIT margin from operations will be approximately 11-12%.  

tesa anticipates that sales growth will be slightly in excess of the market in 2012. The operating result will increase slightly.

Beiersdorf Group's Performance in Q1 2012 at a Glance

Group Q1/2012 Q1/2011 Q1/2012
Sales €1,406 million €1,533 million
Sales growth in % (organic) 0.1% 6.9%
Sales growth in % (adjusted for currency translation effects) -0.1% 6.9%
Sales growth in % (nominal) 1.7% 9.0%
Operating result (EBIT) €162 million €183 million
Operating result (EBIT), excluding special factors €167 million €198 million
EBIT margin 11.5% 11.9%
EBIT margin, excluding special factors 11.8% 12.9%
Profit after tax €125 million €125 million
Profit after tax, excluding special factors €126 million €135 million
Return on sales after tax 8.9% 8.1%
Return on sales after tax, excluding special factors 8.9% 8.8%

Consumer    
Sales €1,172 million €1,277 million
Sales growth in % (organic) -1.6% 6.8%
Sales growth in % (adjusted for currency translation effects) -2.0% 6.8%
Sales growth in % (nominal) -0.1% 9.0%
Operating result (EBIT) €133 million €149 million
Operating result (EBIT), excluding special factors €138 million €164 million
EBIT margin 11.3% 11.6%
EBIT margin, excluding special factors 11.7% 12.8%

tesa    
Sales €234 million €256 million
Sales growth in % (organic) 10.1% 7.2%
Sales growth in % (adjusted for currency translation effects) 10.1% 7.2%
Sales growth in % (nominal) 11.9% 9.2%
Operation result (EBIT) €29 million €34 million
EBIT margin 12.2% 13.4%

Press Contact

Inken Hollmann-Peters
Vice President Corporate Communications & Sustainability

Beiersdorf AG
Unnastrasse 48
20245 Hamburg, Germany

Phone: +49 (0) 40 - 4909 2001

Email: cc@beiersdorf.com