Beiersdorf Live – the corporate blog of BeiersdorfDiscover the latest stories about our colleagues and working life at Beiersdorf around the world.

In our corporate blog, “Beiersdorf Live”, we will inform you about topics from our company’s international community, in a colorful mix of stories by our employees and the latest news. Concise, informative and authentic – this is our goal. See for yourself regularly: There is a whole new world to discover!

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64 articles found:
#Brands #Responsibility #International

1/29/2024

Eucerin reaches sustainability milestone

Thanks to 10 years of work and formular conversions the entire Eucerin cosmetics portfolio is now free from microplastic as defined by UNEP.

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#Responsibility #Brands #International

7/19/2023

Care beyond plasters: First Aid Education in Indonesia

Yosephine Carolline explains how the Hansaplast team in Indonesia educates children in first aid and wound care to support the brand’s global social mission.

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#Brands #Innovation

6/15/2023

8X4 introduces Fresh Mind Effect®

8X4 introduces its new range-claim under the name Fresh Mind Effect®. The claim is based on a psychophysiological study, which shows that 8X4 deodorants lead to a proven mood uplift and make consumers feel physically and emotionally refreshed.

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#Brands #People #International

12/8/2022

The first NIVEA D&I Award

NIVEA’s Diversity & Inclusion journey is accelerating: With the NIVEA D&I Award, the brand is encouraging the internal NIVEA community around the world to keep D&I top of mind in all they do.

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#Brands #Sustainability #Innovation

7/18/2022

First cosmetic product with recycled CO2

With the innovative NIVEA MEN “Climate Care Moisturizer”, on shelf now, Beiersdorf demonstrates again that it is possible to benefit both the skin and the environment.

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#People #Brands #Sustainability

5/24/2022

Niklas Kuhn about Sustainability and Packaging

Packaging Development expert, Niklas Kuhn, talks about sustainable milestones at Health Care and the process behind.

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#Brands #Digitalization #People

4/8/2022

TikTok influencer @notselma meets Vincent Warnery

This has never happened at Beiersdorf before: After her creative application for the CEO position, TikToker Selma let her 950,000 followers take a look behind the scenes at NIVEA.

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#Brands #Innovation

2/11/2022

Less is more: NIVEA MEN follows the trend of minimalism

Following the current trend of minimalism, NIVEA MEN launches the new NIVEA MEN SENSITIVE PRO Menmalist range with a Face Cream, a Face & Beard Wash, and a Liquid Shave.

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#Digitalization #Research #Brands

11/10/2021

The physical and emotional burden of post-acne marks

Dr. Julia Gallinger was part of the Eucerin Symposium on post-acne marks and explains why they are linked to emotional burden.

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#People #Brands

7/20/2021

How working with a purpose can change a life

As a triathlete, Karina has experienced the power of dermatological skincare herself and draws motivation for her work from this.

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#Sustainability #Carebeyondskin #Products #Brands #People #Sustainability

4/22/2021

Our First Packaging made from Renewable Plastic

Julia Wiedemann and Hannah Rasel talk about our innovative, more environmentally friendly packaging concept with renewable plastic and how Beiersdorf partners with Sabic to launch to reduce the use of fossil-based virgin plastic.

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