At Beiersdorf, we take a “Zero Waste to Landfill” approach for our production facilities and warehouses, which prioritizes the avoidance, reduction and reuse of different types of waste. Right across all our manufacturing sites, we work continually to raise the percentage of waste we recycle. At the same time, we are constantly reducing the percentage of waste types earmarked for incineration. We regularly review and optimize our waste avoidance, collection and separation measures. All of the above support us in achieving our goal of progressively moving up the “waste pyramid”, and avoiding the creation of waste in the first place.
As part of our “We care.” sustainability strategy from 2015, we already eliminated the landfill of waste from all of our European production locations. This waste is recycled, or disposed of in modern waste incineration plants.