Employee Engagement

We firmly believe that we can only increase sustainability with the help of our employees – their commitment in the workplace plays a key role. We actively encourage each and every one of our employees to make their working day more sustainable. Beiersdorf employees around the world are also committed to supporting our environmental and social initiatives through their active personal involvement.

The "We care." Engagement Program

The "We care." Engagement Program

We know that our strategy will only reach its full potential if our employees support it on a daily basis. Sustainability isn’t something that is left at work when you go home. Acting sustainably can be done anytime, anywhere; at home, on the way to work, on the weekend, or on vacation.

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Employee Activities

As part of Beiersdorf’s “We care.” program, our employees around the world support our company’s highly diverse environmental and CSR activities. For instance, we encourage them to pitch in locally as part of the “NIVEA cares for family” initiative to give disadvantaged families in their community a helping hand. We also give them the opportunity to help provide refugee aid within specific projects. We actively involve our employees because we are convinced that we can only progress towards a more sustainable society together with them.

Joint planting campaign in India

Joint planting campaign in India

A total of twenty Beiersdorf employees from our production site in Sanand, India, launched their first Volunteering Initiative in 2017 and planted saplings in the schoolyard of a nearby local primary school as part of a charitable planting session.

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The “Green Team“ in Durban sets new standards

The “Green Team“ in Durban sets new standards

As part of its "We care." sustainability strategy Beiersdorf can already look back on a number of initiatives all over the world. A group of employees in our office in Durban, South Africa developed an initiative to make their own office more environmentally friendly – “Durban Thinks Planet”.

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Engagement for the protection of drinking water

Engagement for the protection of drinking water

In Germany, too, handling drinking water resources carefully and consciously is a topic that affects everyone. For this reason, a team of 15 employees at our Hamburg headquarters dedicated a full day in November 2017 to engage for the protection of our drinking water resources.

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Team day for a good cause

Team day for a good cause

We have a strong tradition within many of our Beiersdorf departments to hold annual teambuilding events. Our colleagues are using these team days more and more often to make a joint contribution to a good cause.

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The Beiersdorf "Lucky Cent" initiative

The Beiersdorf "Lucky Cent" initiative

We can change a lot for the better – even with small gestures! This is the realization driving the "Lucky Cent" initiative. Our employees can donate the net cent amount of their monthly salary voluntarily.

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