• Interim Report
    H1/2015

    Here you will find our current Interim Report
    January to June 2015

    Current Reports
  • Focus on Skin Care

    For over 130 years, we have dedicated ourselves to meeting our consumers individual needs and are considered to be the inventors of modern skin care

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  • Strong Brands

    We focus clearly on the needs of our consumers – with strong and successful brands which we develop and maintain on an ongoing basis

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Our Top Brands

... are globally successful
because consumers all
over the world trust them
Quick Facts
  • Company Basics

    Lightbulb
    Over 70 patents on skin care innovations each year
    Over 17,000 employees around the world
    People
    Labs in Hamburg, USA, Japan, China and Mexico to research regional skin needs
    Graph 2
    NIVEA
    NIVEA: market leader in 45 countries and has a global brand awareness of 95%*
    Graph 1
    In 2014, Group sales rose by 4.7% to €6,285 million
  • Group Sales by Region

    Mouse over the circle diagram to see more details.

    €3,421 million
    Europe

    €1,116 million
    America

    €1,748 million
    Africa/Asia/Australia

News StreamLatest News on Beiersdorf and its brands

Beiersdorf continues on its profitable growth path

Beiersdorf continued on its consistent growth path in the first half of 2015. The company increased both its sales and earnings, and gained market share. Organic Group sales climbed 1.4%. In nominal terms, sales rose by 7.3%, from €3.171 billion to €3.402 billion. Group EBIT excluding special factors increased by 12.4%, from €452 million to €508 million. The EBIT margin improved to 14.9%, compared with last year's 14.3%. This is Beiersdorf’s best-ever result for the first six months of a year.

90 Years of Blue and White – A Design Icon Is Born

Who knows what would have become of Beiersdorf without the courageous decision of Juan Gegorio Clausen. The Head of the Ad Department reinvented the then poorly selling NIVEA Cream in 1925 with a new design. It was the beginning of an impressive success story.
  • ProductsLess Waste - Same Quality

    Our know-how and strength in innovation have always been the main drivers for our success. Our target is to continue providing high-quality, trustworthy products, whilst decreasing our environmental impact.

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  • PlanetAchieving more with less

    We know that the natural resources we need throughout our value chain are limited. We make it our responsibility to minimize the resources we use in our operations.

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  • PeopleActively Taking Responsibility

    The well-being, development and success of our employees is key to the growth of our business. As a global corporate citizen, we also embrace the responsibility to have a positive impact on society.

    Read more
  • Products

    Less Waste - Same Quality

    Products

    Our know-how and strength in innovation have always been the main drivers for our success. Our target is to continue providing high-quality, trustworthy products, whilst decreasing our environmental impact.

    Read more
  • Planet

    Achieving more with less

    Planet

    We know that the natural resources we need throughout our value chain are limited. We make it our responsibility to minimize the resources we use in our operations.

    Read more
  • People

    Actively Taking Responsibility

    People

    The well-being, development and success of our employees is key to the growth of our business. As a global corporate citizen, we also embrace the responsibility to have a positive impact on society.

    Read more

International Distribution

Developing innovative products for new markets means responding to both global trends and the wishes of local consumers. With more than 150 affiliates, Beiersdorf and its brands are present – and successful – all over the world.

Africa

Asia

Australia

Europe

North America

South America

Russia

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Sustained success can only be achieved when one has the opportunity to fully apply one's strengths. This is true for individuals, teams and companies. Our unique Beiersdorf culture is the best foundation: It encourages everyone to give their best every day.
Zhengrong Liu – Executive Board, Human Resources

Open Positions

Open Positions

Interested in working with us? Have a look at our open positions.

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