• Focus on Skin Care

    For over 130 years, we have dedicated ourselves to meeting our consumers individual needs and are considered to be the inventors of modern skin care

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  • Strong Brands

    We focus clearly on the needs of our consumers – with strong and successful brands which we develop and maintain on an ongoing basis

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  • Learning from the Skin for the Skin

    The Research & Development has always played a key role at Beiersdorf – about 530 researchers worldwide are decoding the complex processes that occur in the skin

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Our Top Brands

... are globally successful
because consumers all
over the world trust them
Quick Facts
  • Company Basics

    Over 70 patents on skin care innovations each year
    Over 17,000 employees around the world
    Labs in Hamburg, USA, Japan, China and Mexico to research regional skin needs
    Graph 2
    NIVEA: market leader in 45 countries and has a global brand awareness of 95%*
    Graph 1
    In 2014, Group sales rose by 4.7% to €6,285 million
  • Group Sales by Region

    Mouse over the circle diagram to see more details.

    €3,421 million

    €1,116 million

    €1,748 million

News StreamLatest News on Beiersdorf and its brands

Sustainability Review 2014: First Commitment For 2020 Has Already Been Fulfilled

Today, Beiersdorf published its Sustainability Review 2014. It contains information on the company’s progress regarding its "We care.“ sustainability strategy in the areas of Products, Planet and People, which was adopted three years ago. "We have cut our CO2 emission per product sold by 48% and have, therefore, already exceeded our Planet-commitment for 2020 by 18 percentage points“, says Inken Hollmann-Peters, Vice President Corporate Communications & Sustainability. "We owe this success to the dedicated engagement of our employees in all of our affiliates worldwide.”

Beiersdorf appoints new CFO

Beiersdorf appoints Jesper Andersen to the Executive Board as of May 18, 2015.
  • Products
  • Planet
  • People
  • Products

    Less Waste - Same Quality

    Our know-how and strength in innovation have always been the main drivers for our success. Our target is to continue providing high-quality, trustworthy products, whilst decreasing our environmental impact.

  • Planet

    Achieving more with less

    We know that the natural resources we need throughout our value chain are limited. We make it our responsibility to minimize the resources we use in our operations.

  • People

    Actively Taking Responsibility

    The well-being, development and success of our employees is key to the growth of our business. As a global corporate citizen, we also embrace the responsibility to have a positive impact on society.

International Distribution

Developing innovative products for new markets means responding to both global trends and the wishes of local consumers. With more than 150 affiliates, Beiersdorf and its brands are present – and successful – all over the world.





North America

South America


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Sustained success can only be achieved when one has the opportunity to fully apply one's strengths. This is true for individuals, teams and companies. Our unique Beiersdorf culture is the best foundation: It encourages everyone to give their best every day.
Zhengrong Liu – Executive Board, Human Resources

Open Positions

Open Positions

Interested in working with us? Have a look at our open positions.

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