The discovery of Eucerin. Many products that are
available from pharmacies today such as ointments, creams, or special lotions
for sensitive skin can trace their roots back to a single basic ingredient:
Eucerin. The ointment base produced using the emulsifying agent Eucerit enabled
active ingredients in ointment form to be applied directly to the skin.
groundwork for Eucerit was carried out by Dr. Isaac Lifschütz in 1898. After
extensive tests, he applied for a patent for the new emulsifying agent in 1900,
and it was granted in 1902.
When mixed with mineral
fats, the compound developed by Lifschütz, Eucerinum anhydricum, became a
hydrophilic ointment base that could be stored indefinitely. The product became
a success after Lifschütz sold his patent to Beiersdorf in 1911 and joined the
company as chemist.
The pH5 range is launched. Although NIVEA Creme
was also based on the emulsifying agent Eucerit, it was destined for a
glittering career in the skin care market. Eucerinum anhydricum and Eucerinum
cum Aqua, on the other hand, remained pharmacy product-only ointment bases.
This all changed in
1950 when Eucerin pH5, the “acid ointment,” was launched. Although it, too, was
exclusively distributed via pharmacies, it was a “finished” product and the
first product to highlight the significance of stabilizing the skin’s pH value
to keep its protective acid mantle intact – a central aspect of medical skin
care even today. In 1977 the range was extended to include products for the
Focus on facial skin. In the mid-1990s,
Eucerin entered the face care market by launching an additional range of
Eucerin branded products for sensitive and damaged facial skin. Eucerin face
care products were immediately a big success, particularly the first clinically
documented anti-wrinkle cream Q10 Active.
Beiersdorf decided to
continue selling its Eucerin products via pharmacies to ensure that consumers
received the necessary competent advice.
Today, the Eucerin range
comprises several high-quality product lines that provide effective skin care
from head to toe.