Hamburg, January 16,
2014 – Beiersdorf AG, Hamburg, recorded significant sales growth in all
its business segments in 2013. The company’s sales rose by 7.2% in organic terms in the past fiscal
year according to preliminary, unaudited figures. Nominal sales increased by
1.7%, from €6,040 million to €6,141 million. The difference between nominal and
organic growth is attributable to the strength of the euro in the past year.
The Consumer Business Segment achieved organic sales growth of 7.0%, while tesa
recorded organic growth of 8.4%. The company has confirmed its consolidated
EBIT margin guidance of around 13%.
“2013 was an important and successful year for our
group. In 2012 we developed and launched our Blue Agenda setting out the course
for the next phase of Beiersdorf’s strategic development. Now during 2013 we have seen the first results
of its implementation. The excellent growth dynamic achieved in 2013 across all
areas of the group shows that this course is the right one,” commented Stefan
F. Heidenreich, CEO of Beiersdorf AG, in Hamburg on Thursday.