Experience nature firsthand
Sensitive skin care provided by mother nature – for men’s skin too
Florena has been around for more than 150 years. Florena Cosmetic GmbH – a wholly owned affiliate of Beiersdorf AG since 2002 – has continued this long tradition of natural skin care to this day. The premium, natural ingredients are developed in the Florena nature laboratory in Hamburg. The brand has also been looking after men’s skin since the 1980s. Florena fulfills the consumer’s desire for natural, skin-friendly products that are safe and offer top quality. You can access our website here (only available in German).