10/15/2018             
            
            
            
                

Beiersdorf appoints new Chairman

            
            
                
The Supervisory Board of Beiersdorf AG, Hamburg, has appointed Stefan De Loecker as Chairman of the Executive Board effective January 1, 2019.
            
            
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                                 10/15/2018             
            
            
            
                

Ad Hoc Disclosure in accordance with Art. 17 MAR

            
            
                
Supervisory Board appoints Stefan De Loecker as Chairman of the Executive Board of Beiersdorf.
            
            
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                                 10/2/2018             
            
            
            
                

German Packaging Prize for NIVEA Body mousse

            
            
                
The NIVEA Body mousse was awarded for its convincing presentation of a new kind of formula at POS.
            
            
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“My job should be enjoyable and fulfilling”

During the graduation celebration for our working students, we spoke with Marielen (22) about her studies, about sustainable corporate leadership, and meaningful challenges. She had a few tips to share with us.
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5

New York, New York – “And Action!”

Our researchers at a conference in New York and in the new video “Q10 – 20 Years of Successful Skin Research.”
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4

Beiersdorf founds affiliate in Cairo

Just like the skin care rituals of the Egyptian queen Cleopatra are legendary, so is the white cream in the blue tin. With a new affiliate in Cairo Beiersdorf will now meet the care needs of contemporary Egyptians even better.
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Beiersdorf integrates external knowledge into its product development. Through our Open Innovation initiative universities, institutes, raw material manufacturers as well as individuals can submit their ideas.

Open Innovation

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  • Affiliates
    About 500 research cooperations with universities, research centers and start-ups worldwide
  • Employees
    About 600 employees in Research & Development worldwide
  • Labs
    Labs in Germany, China, India, Japan, Mexico, and USA to study and meet regional skin care needs
  • Investments
    Approx. €160 million annual investment into research and development
  • Pearlfinders
    Since 2010: International Open Innovation initiative “Pearlfinders“ to increase our innovative capacity
  • NIVEA
    Our main brand has been successful for over 100 years, and it is one of the world's largest skin care brands today.
Perfect Skin Care knows local demands and meets international standards

OUR BRANDS –
CLOSE TO CONSUMERS

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As a 'Beiersdorfian', enthusiasm for our brands is the ground zero for our work: Sharing this passion with employees, agencies, business partners and consumers is what sets my heart on fire – that's what I do well!
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... are globally successful because consumers all over the world trust them.