The Consumer Business Segment recorded an organic sales decline of 0.7% in the third quarter and an organic sales decline of 2.9% in the first nine months.
The Derma business with Eucerin and Aquaphor continued to outperform, delivering double-digit organic sales growth of 10.6% in the third quarter. Growth remained broad-based across regions and categories, supported by continued white-space expansion and science-based innovation. In North America, the expansion of Aquaphor into body care delivered a strong start. With the launch of Eucerin DERMOPURE CLINICAL PROBIOM8, Eucerin continued to translate Beiersdorf’s scientific expertise into breakthrough innovation. The new solution for acne-prone skin is based on the patented cosmetic active ingredient TopiC.A™ and builds on extensive microbiome research.
La Prairie gained further momentum and delivered organic sales growth of 8.5% in the third quarter, with China remaining the key growth driver. In September, La Prairie launched Swiss Pristine, its new entry line targeting a new generation of consumers and enabling the brand to selectively expand distribution.
The Health Care business, which includes the Hansaplast and Elastoplast brands, continued its positive trajectory with organic sales growth of 5.7% in the third quarter, supported by innovation in wound care.
NIVEA recorded an organic sales decline of 4.9% in the third quarter. While net sales dynamics improved compared to the second quarter, temporary sell-in headwinds including trade-related tensions and trade destocking continued to weigh on the quarter. These factors are expected to gradually fade by the end of the year.