Beiersdorf Connect

Beiersdorf Connect 2026

WHERE SCIENCE MEETS BOLD IDEAS

Step inside a leading innovation powerhouse in the skin care sector. Where cutting-edge research meets real-world impact and where science powers iconic brands that move hearts, minds and markets.

Innovation Against All Odds – Make the Impossible Possible

In times of uncertainty, disruption and rapid change, innovation matters more than ever. Challenges can spark unexpected opportunities, and those who adapt fastest shape what comes next. From breakthrough ideas born out of crises to the remarkable speed of innovation in markets like China, we explore how bold thinking can turn obstacles into advantages and make the impossible possible. 

INNOVATION HAPPENS AT THE INTERFACES. IT HAPPENS WHEN WE CONNECT.

During this unique event, Beiersdorf opens its doors for exchange, fresh thinking and future-shaping conversations. Across disciplines. Across industries. Driven by curiosity, resilience and a shared ambition to create opportunities where others see limits. Together, we explore how innovation can thrive against all odds. 

Modern office buildings with glass façades and clean architectural lines, surrounded by greenery under a clear blue sky.

When October 9, 2026

Where Beiersdorf HQ, Beiersdorfstraße 1-9, 22529 Hamburg, Germany

What Insights, Exchange, Inspiration

Who Innovative Minds from Corporates, Start-Ups, Venture Capital, Academia

HOW CAN I PARTICIPATE?

At this event, we want to gather those who are shaping the future

  • Start-up founders,
  • Corporate innovators,
  • Researchers, investors and public sector minds
  • And all curious minds turning today’s buzzwords – like AI, transformation and resilience – into tomorrow’s impact  

Whether you’re part of Beiersdorf or not – if you’re working on what matters next, this is for you.

Please note that attendance is by invitation only. If you are interested in joining, please sign up under the button below. If it fits, we will send you an official invite.

Beiersdorf employees: Please use the registration link provided in internal communication.

You would also like to contribute in a session? We highly welcome new voices on:

  • Innovation culture and management
  • AI and digitalisation
  • Future-readiness
Blonde woman smiling

Dr. Gitta Neufang, Chief R&D Officer

Our international success is characterized by strategic collaboration with recognized experts in their field. We are firmly convinced that relevant progress is made at the interfaces between disciplines and expertise that go beyond the status quo with creative new ideas.

THEMES

    Digital globe icon
    DIGITAL
    Digitalization, AI and Quantum Computing
    future readiness logo
    Future-readiness
    for Risks and Opportunities
    Plant in vase outline
    Sustainability
    Innovating for a sustainable future
    Digital globe icon
    DIGITAL
    Digitalization, AI and Quantum Computing
    future readiness logo
    Future-readiness
    for Risks and Opportunities
    Plant in vase outline
    Sustainability
    Innovating for a sustainable future

    WHAT TO EXPECT

      People watching presentation outline
      exclusive insights
      A peek into how we approach innovation at Beiersdorf to win with the hearts of our consumers
      3 outlines of people and a cross
      fresh perspectives
      Fresh thinking on topics that matter – from digitalisation to long-term impact
      Outline of two people sitting opposite each other
      Open conversations
      Unique opportunities for exchange with experts across fields
      People watching presentation outline
      exclusive insights
      A peek into how we approach innovation at Beiersdorf to win with the hearts of our consumers
      3 outlines of people and a cross
      fresh perspectives
      Fresh thinking on topics that matter – from digitalisation to long-term impact
      Outline of two people sitting opposite each other
      Open conversations
      Unique opportunities for exchange with experts across fields
      • 09:00 - OPENING 

        09:10 - KEYNOTE VINCENT WARNERY (CEO): INNOVATION AGAINST ALL ODDS 

        09:25 - KEYNOTE DR. GITTA NEUFANG (CHIEF R&D OFFICER): MAKE THE IMPOSSIBLE POSSIBLE

        09:40 - BREAKTHROUGH INNOVATION AT BEIERSDORF 

        10:00 - PANEL DISCUSSION: CO-INNOVATION – LEVERAGING ECOSYSTEM POWERS 

        10:30 - NETWORKING BREAK 

        11:00 - KEYNOTE: HOW CHINA OUTPACED EVERYBODY 

        11:20 - KEYNOTE: THE IMPOSSIBLE INNOVATION GAME OF CHINA 

        11:40 - CASE STUDY: HOW INNOVATION GOT DEMOCRATIZED 

        12:00 - INTERVIEW YANG XU (Beiersdorf Innovation Center Shanghai): INNOVATION IN CHINA – DOs AND DON’Ts 

        12:20 - PANEL DISCUSSION: MAKE THE IMPOSSIBLE POSSIBLE

      Beiersdorf Connect 2025 Highlights