Amazon Business Leadership & P&L Ownership

• Own and lead the full Amazon business strategy, including revenue growth, profitability, trade investment, promotional planning, and annual operating plans.
• Manage the Amazon P&L with strong focus on net sales, gross margin, contribution margin, accruals, chargebacks, AVS/strategic account investments, and overall financial delivery.
• Lead the development and execution of short- and long-term growth plans across brands, categories, subcategories, and product portfolios.
• Identify growth opportunities across assortment, pricing, promotions, retail media, digital shelf, new product launches, and operational efficiencies.
• Translate business performance into clear insights, actions, and executive-level recommendations.

Amazon Vendor Management & Annual Negotiation

• Lead the end-to-end Annual Vendor Negotiation process with Amazon, including preparation, internal alignment, financial modeling, negotiation strategy, and execution.
• Serve as the senior relationship owner with Amazon vendor managers, category teams, and cross-functional stakeholders.
• Manage key commercial terms, funding asks, trade-offs, and profitability levers to protect the business while enabling growth.
• Proactively address Amazon business risks, including cost pressures, pricing challenges, availability issues, profitability gaps, and vendor compliance matters.

Account Management & Day-to-Day Execution

• Oversee daily Amazon account operations while maintaining the ability to dive into details when needed.
• Ensure strong execution across Vendor Central, catalog management, content accuracy, case management, variation strategy, item setup, availability, pricing, purchase orders, and chargeback prevention.
• Partner with supply chain, customer service, finance, brand, sales, and operations teams to improve forecast accuracy, inventory health, fill rate, and customer experience.
• Lead promotional and event planning across Amazon tentpole moments, including Prime Day, Holiday, Cyber Week, brand-specific events, and category activations.
• Ensure operational discipline through weekly business reviews, KPI tracking, issue escalation, and root-cause problem solving.

Amazon Retail Media, AMC & Full-Funnel Growth

• Bring strong understanding of Amazon Ads, retail media measurement, attribution, incrementality, and media-to-commerce performance.
• Leverage Amazon Marketing Cloud to uncover advanced customer insights, support audience strategy, measure media effectiveness, and inform business decisions.
• Partner closely with retail media, agency, and analytics teams to ensure media investments drive profitable growth and align with business priorities.
• Connect media, content, digital shelf, promotions, and retail readiness into a unified Amazon growth model.

Digital Shelf & Content Excellence

• Secure best-in-class digital shelf execution across product detail pages, brand stores, A+ content, SEO, ratings & reviews, imagery, product claims, and conversion optimization.
• Ensure the Amazon catalog is accurate, compliant, optimized, and competitively positioned.
• Partner with brand marketing, content, regulatory, legal, and digital shelf teams to deliver high-quality, conversion-driving content.
• Monitor and improve digital shelf KPIs, including share of search, content completeness, availability, ratings and reviews, traffic, conversion, buy box health, and PDP performance.