CARE CHANGES EVERYTHING.

Brand Manager - Derma

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Thailand / Bangkok
Company:
Beiersdorf (Thailand) Co., Ltd.
Job Function:
Marketing / Market Research

Your Tasks

Role Overview:

  • To take lead in driving assigned Categories (SKINCARE) as the key strategic focus to deliver successful top line and bottom-line target with all internal and external stakeholders.
  • To be the key person to drive both short-term and long-term strategic direction for assigned categories to support business roadmap plan.
  • To support the consolidation and reporting of Eucerin ASEAN data in alignment with assigned responsibilities.

Responsibilities

  • Develop business strategy and implementation plan to grow brand of assigned categories and direct all marketing activities for the achievement of short and long-term business goal, A&M and effective marketing spending
  • Drive innovation roadmap and develop insightful, unique and relevant product concept & positioning that answer the consumer’s needs against competition
  • Lead agencies to develop winning communication strategies and execution plan to drive successful Launch/Relaunch campaign
  • Collaborate with cross functions for brands campaign implementation. Consistently monitoring & analysing business performance, market situation and competitors and acts decisively as a category leader to ensure business objective achievement
  • Lead media agency for media strategy and plan while optimize the plan along the way to gain the best out of the given budget
  • Manage effective A&P spending for the best return on investment.
  • Work with global and Emerging Market as a lead market for all product innovation development and communication strategies to ensure local relevancy is being addressed
  • Drive the synergism among team to align with OneBDF direction

Your Profile

  • Master Degree or Bachelor Degree in Marketing, Business Administration, and other related fields.
  • At least 3-5 years experiences as Product / Brand Manager in multinational FMCG companies.
  • Strong knowledge & skills to lead launch/relaunch campaign with focusing in digital communications & media
  • High understanding in business with sense of urgency in driving to meet business objective
  • Strong ownership with entrepreneurial mindset.
  • Hands-on, multi-tasking, proactive, high accountability a team player and able to work well under pressure

Additional information

Location: 6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok 10500

Your benefits

    International Work Environment
    Critical Illness Policy
    Attractive Salary
    Buddies & Mentoring
    Modern Office & Equipment
    Health & Wellbeing Offers
    Corporate Training & Development
    International Work Environment
    Critical Illness Policy
    Attractive Salary
    Buddies & Mentoring
    Modern Office & Equipment
    Health & Wellbeing Offers
    Corporate Training & Development
    • NIVEA
    • Eucerin
    • Chantecaille
    • 8X4
    • Coppertone
    • Florena Logo Beiersdorf
    • Hidrofugal
    • labello Logo Beiersdorf

      Get to know: Maureen

      Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.

      Learn more