We continuously review our packaging to identify opportunities that support packaging circularity across our brands. This includes measures such as reducing material use, increasing the use of recycled materials, and implementing packaging-related initiatives designed to support circularity. The examples below provide selected illustrations of these efforts.
Eucerin introduced a refill concept for jars as sustainable packaging alternative for its Hyaluron Filler range.
All deodorant cans in the European assortment of NIVEA, 8X4, Hidrofugal, and Hansaplast have been switched to at least 50% recycled aluminum and weigh 11.6% less compared to their predecessor thanks to material reduction.
The NIVEA Lip / Labello / Liposan Care assortment has been reworked. The products have plastic-free folding boxes made from FSC-certified paper.
The sticks are made of fully recyclable mono material (Polypropylene | PP)*.
Did you know?
All products are formulated with 99% ingredients of natural origin** and have a vegan formula***.
*Recyclability depends on local waste collection systems and recycling infrastructure.
** Ingredients sourced from nature retaining greater than 50 % of their natural state after being processed, including water.
***No animal-derived ingredients
The bottles shown above from the NIVEA Sun range have been optimized. Both bottles are made of 96% recycled plastic (excluding labels, cap, pump).
Did you know?
The whole NIVEA Sun range has been reformulated to no longer contain the UV filters Octinoxate and Oxybenzone.
