CARE CHANGES EVERYTHING.

Brand Manager - Nivea Deo & Men

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Belgium / Brussels
Company:
SA Beiersdorf NV
Job Function:
Marketing / Market Research

Your Tasks

As a Brand Manager , you'll have the exciting opportunity to shape and implement a local marketing strategy for the NIVEA MEN & DEO brand groups, all while drawing inspiration from our international portfolio. Your goal will be to meet our targets for market shares, sales, and profitability. Let's take a look at some of the key responsibilities you'll be embracing:

  • Daily Management of the product categories: definition and implementation of successful launches and relaunches incl. analysis, follow-up of supply chain data, forecasting, follow-up of activation plans / follow-up of the core product portfolio
  • Business steering:
    • Understanding of challenges and opportunities for Deodorant (biggest category within NIVEA) and NIVEA MEN with clear recommendations  for the future
    • Responsible to steer and build action plan to reach Market Share KPIs
    • Ongoing generation of local insights to develop impactful and efficient action plans and identify the business opportunities to reinforce your categories in Belgium
    • Market analysis & performance tracking: analysis of the sell-in and sell-out results, follow up the competition activities (media, innovations, activities) and landscape, market evolution in terms of product and habits / trend
  • Define and implement the local marketing strategy and plans based on the marketing mix levers and apply in the best way possible the international guidelines & strategies to the local market situation
  • Implement and execute marketing and media campaigns that are defined together with the Marketing Manager
  • Leverage the exciting NIVEA MEN partnership and bring it to a new and higher level
  • Owning the non-working marketing budget of your categories
  • Engaging and motivating key stakeholders to maximize your category performance
  • You work as a team player in close collaboration with your marketing colleagues and other business functions, namely Sales, SCM, Supply Chain, Financial Controlling, Regulatory, and report directly to the Marketing Manager.

Your Profile

Let's talk about what we're looking for in an ideal candidate!

  • Someone with a degree in a relevant field: marketing, business or any other relevant field
  • 2 to 5 years of experience in brand or product management
  • Sharp analytical skills and a results-driven mindset
  • Strong ownership with entrepreneurial mindset.
  • A knack for staying organized and paying attention to the little details.
  • Strong communication skills - both written and verbal - are a must
  • Capacity to drive simplicity and quick action in a complex environment.
  • Fluency in Dutch - French & English will really make a difference!

Why Beiersdorf?
A great place to work: pure and simple. Besides offering you a challenging role & growth opportunities, you will also receive a competitive salary package & fringe benefits:

  • 8€ meal vouchers per working day
  • Hospitalization insurance & pension scheme contribution
  • Mobile phone & phone subscription
  • 32 holidays (pro-rated)
  • Bonus scheme
  • Participation to our inhose training programs
  • Many more!

Additional information

We know that feeling good starts on the inside. That means making people happy, from our consumers to you. Together, we work the magic that turns complex science into easy-to-use products: but look beyond the formulas and you’ll find a great place to work, combining care, collaboration and pure performance to create brands that are trusted by millions. You will also have the possibility to work up to maximum 2 days per week from home.

We care for your uniqueness. All qualified applications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and will not be discriminated against on the basis of disability.

YOUR BENEFITS

    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
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      Get to know: Maureen

      Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.