CARE CHANGES EVERYTHING.

Associate Brand Manager, NIVEA Skincare

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Job Details

Contract Type:: Unlimited / Full-Time
Country / City:: United States / Stamford, CT
Company:: Beiersdorf Inc.
Job Function:: Marketing / Market Research

Your Tasks

Business & Brand Responsibilities (NIVEA Lip & Universal Creams)

Help shape & deliver innovation : Support development of the innovation pipeline grounded in consumer, market, and competitive insights; lead local product initiatives (e.g., holiday packs, bundles) end-to-end.
Drive launch and activation excellence: Execute new product launches and annual marketing plans—owning go-to-market readiness (eCommerce, retail, PR, digital/social), while ensuring strong alignment to brand strategy.
Own business performance: Lead monthly performance analysis, translating data into clear insights on key drivers, risks, and growth opportunities, including competitive dynamics.
Manage forecasting & planning : Maintain and optimize SISO (sell-in/sell-out) forecasts in close partnership with Sales and Finance.
Steward financial performance : Manage the brand P&L budget, including annual planning, tracking, and ongoing optimization of spend.

Skincare Team Support

Brand organic presence: Lead organic social execution across owned channels, ensuring consistent, on-brand storytelling.
Drive trial & conversion: Manage and optimize consumer and shopper sampling programs.
Lead ratings & reviews programs for innovation to boost credibility and conversion.
Own PIM (Product Information Management) & DAM (Digital Asset Management): localize global assets, adapt product content for U.S. relevance, and maintain accuracy of media and product details.
Scale emerging channels: Support TikTok Shop growth, including creator briefs and ongoing performance optimization.

Your Profile

2-4 years of experience, ideally in brand management on consumer products.
More data driven background (i.e. Nielsen/IRI), with a passion for brands could be considered.
Strong analytical skills is a must.
Strong communication and storytelling skills (written and verbal)
Proven ability to manage social media marketing campaigns.
Experience in Skincare, Personal Care or Beauty/Cosmetics a plus.
Background in Business Administration, MBA a plus.
Experience in Food, Drug or Mass channels of distribution a must. Experience with Amazon and E-comm channels a plus.
Solid experience with Nielsen Database and/or IRI Circana is a must.

Additional information

ADDITIONAL INFORMATION:

At Beiersdorf, we value diversity and aim to provide equal opportunities to all of our applicants – regardless of e.g. gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). For instance, please feel free to upload your CV without a picture.

Beiersdorf North America - Recent Awards

Winner of Comparably's Award for Best Company Outlook (2021, 2024, 2025)
Winner of Comparably's Award for Best Company Work Life Balance (2025)
Winner of Comparably's Award for Best Company Culture (2023, 2024)
Winner of Comparably's Award for Best Company Compensation (2020, 2022-2024)
Winner of Comparably's Award for Best Company Perks and Benefits (2024, 2025)
Winner of Comparably's Award for Best Company for Happiness (2022,2023, 2024, 2025)
Winner of Comparably's Award for Best CEO / General Manager (2020, 2024)
Winner of Comparably's Award for Best Sales Team (2023, 2024, 2025)
Winner of Comparably's Award for Best Leadership Teams (2020, 2021, 2023, 2025)
Winner of Comparably's Award for Best Company for Diversity (2022)

Check us out on Comparably:https://www.comparably.com/companies/beiersdorf

Having trouble applying? Go to www.BeiersdorfUSA.com to search our careers page. Beiersdorf is an Equal Opportunity Employer

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About Beiersdorf

We care for skin. We care for our people.

It all started with a pharmacist and a dream almost 140 years ago. Today, Beiersdorf is a global company with iconic brands — Coppertone, Aquaphor, Eucerin and NIVEA — focused on providing innovative, clinically-proven and safe skin and sun care solutions to more than 500 million consumers in over 200 countries — making people feel comfortable in their own skin.

At Beiersdorf, we care beyond skin. We care for people — our employees, our customers, our consumers and our communities — and our planet. We know that diversity of thought, backgrounds, experience and perspective enriches our culture and supports innovation and ingenuity. We know that responsibly-sourced, sustainable products and packaging make for a more sustainable future. And we know that when your skin feels better, you feel better.

A welcoming workplace that offers personal and professional growth for all individuals.

At Beiersdorf, you’ll find:

A welcoming workplace that values diversity, inclusion and belonging where every team member feels valued, respected, and supported
Flexible teams that enjoy a challenge and the ability to make an impact
A dynamic community of life-long learners that values individual skills, and a growth mindset as well as hard skills and established expertise
A purpose-led company that prioritizes your personal and professional development with the right balance of structure and flexibility to grow
A culture that lives by its core values of care, trust, simplicity, and courage

Unique benefits that consider the whole person.

We understand that you have a life outside of work, and we support you with unique benefits including:

Generous and flexible PTO policy
Paid Parental Leave
Comprehensive Wellness and Benefits program
Cash Balance Plan (similar to a pension)
401k match
Established Employee Resource Groups/affinity groups help to grow important connections and belonging with other colleagues
Dynamic work model – hybrid (at least 3 days on-site)

Experience, skills and competencies that lend themselves to this role:

This role is ideal for a highly analytical, execution-driven Associate Brand Manager who will play a critical role in delivering annual brand plans and shaping the future innovation pipeline. Reporting to the Senior Brand Manager, this individual will partner cross-functionally to drive business performance, support product launches, and build meaningful consumer experiences across touchpoints.

We know that experience comes in all forms. We are looking for individuals who bring new and diverse skills to the team

Further information can be found within our privacy policy . The complete addresses of our affiliates can be found here.

YOUR BENEFITS

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Buddy and Mentoring

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International Work Environment

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Flexible Working Hours

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Attractive Salary

Buddy and Mentoring

International Work Environment

Flexible Working Hours

Attractive Salary

Get to know: Maureen

Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.

Marketing

Want to express yourself creatively in a diverse working environment? Do you get colleagues excited about digitalization, want to engage our brands online, and create an attractive customer journey? The tasks in our international Marketing teams are as diverse as our product range!

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CARE CHANGES EVERYTHING.

About our employees, about society, about creating and improving iconic and global brands that care for their consumers. This unique core belief is what drives Beiersdorf in everything we do – and it’s what differentiates our company from our competitors.

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We Care For Society & Inclusion

At Beiersdorf we embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We encourage candidates of all abilities to apply and are ready to provide reasonable accommodations to ensure a fair and equitable recruitment process. In order to avoid bias in the selection process, we encourage you to upload your CV without a picture.

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Application Process

All external positions at the headquarters in Hamburg and at German subsidiaries are listed on this website. If you are interested in positions at our international subsidiaries, please visit local websites.

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