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General Trade Channel Manager

Job Details

Contract Type:
Unlimited / Full-Time
Job Start Date:
5/6/2024
Country / City:
Morocco / Casablanca
Company:
Beiersdorf S.A. (MA) Casablanca
Job Function:
Sales

Role Purpose

The General Trade Channel Manager will be responsible for developing and executing strategies to drive sales and growth. This role requires a strategic thinker with excellent communication skills and a proven track record of building and maintaining successful partnerships.

Main Accountabilities

  • Develop and implement channel sales strategies to achieve revenue and growth targets.
  • Develop and lead the implementation of GT channel business development plan with very clear objectives and tactical action plans from forecasting to execution.
  • Identify, prioritize, and build strong long term mutually beneficial relationships with key channel partners, including distributors, resellers, and retailers providing support, training, and resources as needed.
  • Collaborate with internal teams, including sales, marketing, trade marketing and finance, to ensure alignment and support for channel initiatives.
  • Monitor and analyze channel performance identifying areas for improvement and implementing corrective actions as necessary through close follow up of key KPIs achievements, Net Sales, In Market Sales (IMS), DIH (Days Inventory Held), Forecasts, Payments, Coverage, Distribution and Penetration.
  • Prepare and present regular reports on channel performance, highlighting key metrics and insights to senior management.
  • Manage channel partner contracts, agreements, sales budgets, and pricing strategies to maximize profitability and mitigate risks.
  • Drive assortment, product launches and promotions through channel partners, ensuring effective execution and ROI and based on market specifics and potential.

Additional information

We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae, salary expectations, relevant references and certificates) and encourage you to upload your CV without a picture.
 

Have a look at our benefits: What we offer – Our Benefits | Beiersdorf

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    Get to know: Maureen

    Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.