At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
The Marketing Cloud Developer is responsible for the development, implementation, and maintenance of marketing automation solutions using Salesforce Marketing Cloud. This role involves collaborating with Beiersdorf Marketing Teams, CRM, and technical teams to create and optimize personalized customer journeys and marketing campaigns.
Key Responsibilities:
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Development and Implementation:
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Develop and implement marketing automation solutions using Salesforce Marketing Cloud.
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Design and build email templates, landing pages, and customer journeys.
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Define and visualize CRM Journeys for the Marketing team, using draw.io / Lucidchart
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Integration:
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Integrate Salesforce Marketing Cloud with other systems and platforms.
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Ensure data synchronization and distribution within Salesforce
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Take responsibility for related Salesforce Marketing Cloud software such as Design Tools, Translation management Tools and Marketing Journey test automation
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Performance Optimization:
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Monitor and analyze the performance of marketing campaigns.
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Optimize campaigns based on performance data and best practices.
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Proactively drive journey and operations optimization, using new features in Marketing Cloud
Additional information
We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae, salary expectations, relevant references and certificates) and encourage you to upload your CV without a picture.
If you have any questions, please contact our recruiter […] every […] between […] and […] am via the telephone number […].
Have a look at our benefits: What we offer – Our Benefits | Beiersdorf
