POS/ In-store Execution Manager

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society. 

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.


  • Takes part in the planning and execution of S&CM marketing plans in line with the allocated budget;
  • Generates, evaluates and ensures excellent execution of Go-To-Market activities, as well as in-store promotions based on shopper knowledge;
  • Ensures coordination and consistency with Brand Management and Sales including financial pre and post-evaluation;
  • Leads the implementation of relevant ideas for POS materials in line with the regional/global guidelines, in strong cooperation with Brand Management and Sales;
  • Develops, coordinates and executes POS visibility activities, permanent placements in accordance with the needs of customers, consumers and the assigned categories and brand;
  • Actively monitors the competitors’ activities and materials at POS;
  • Prepares fact-based and persuasive presentations reinforcing the S&CM team activities;
  • Exercises budget control and follow-up within the agreed limits;
  • Coordinates the distribution and on-time delivery of Point-of-Sale materials to the according field sales members.



  • University / higher education degree


  • Min. 1-1,5 yr relevant experience in Trade Marketing, Marketing or Sales

Skills & Competencies

  • Excellent PC
  • English language skills

Personal Abilities

  • Excellent communication skills;
  • Very good analytical and negotiation skills;
  • Decision making-oriented & able to quickly react to a changing environment.

Additional information

At Beiersdorf, we embrace Diversity and aim to provide equal opportunities to all of our applicants – regardless of e.g. gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). For instance, please feel free to upload your CV without a picture.

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Bulgaria / Sofia
Beiersdorf Bulgaria EOOD
Job ID: