This is an amazing opportunity. Never have we recruited so many digital experts to join our global digital team. We are an energetic and passionate team with a mix of new and experienced Beiersdorf colleagues. Our task it to set the course for the next years by helping the business to grow in new directions in this ever-changing world. Come with your experience and an open mind, join us in discovering our path and make gigantic steps towards it!
Eucerin is the fastest growing brand in dermatologist recommendation, with hundreds of field force specialists visiting doctors worldwide. As our International Digital Manager D2P you will be tasked with creating a brand new, fresh approach to how, when and where we communicate with our professional audience – doctors. We want to analyze all the potential touchpoints that we have with doctors and create an exciting, new approaches – matching the right content with the right channel and bringing value to every interaction with our doctors! If you strongly believe in the customer centric approach and are as excited about the multichannel communication as we are, join us to create the future of Medical Marketing together!
Reporting line: Head of Digital Derma & Healthcare
- Being in charge of the creation and development of the digital communication concept aimed at doctors. Surprise us with your experience, new research, and your approach.
- Be numbers focused – meaning, deliver a great new strategy, but also take accountability for its performance in our markets. Develop and track key KPIs to help us keep up to speed with country performance
- Guide and support our markets in their professional strategy and take a hands-on approach to rolling out the strategy that you will create
- Manage a variety of digital projects including topics such as website development, CRM set-up and campaigns, exploring new technology as well as rolling out new tools to markets
- Support the business with learning opportunities to improve all our digital knowledge