Job Details
- Contract Type:
- Unlimited / Full-Time
- Country / City:
- United Kingdom / Birmingham
- Company:
- Beiersdorf UK Ltd.
- Job Function:
- Marketing / Market Research
Your Tasks
Brand Strategy
- Develop and own the medium and long term brand strategy in partnership with the Senior Brand Manager.
- Ensure the strategy is tailored to UK market needs and aligned with global brand direction.
Marketing Planning & Execution
- Create and execute compelling annual brand plans that bring the strategy to life.
- Lead integrated marketing activity across channels, ensuring clear alignment to commercial targets and business priorities.
Consumer & Market Insight
- Be the voice of the consumer - building deep understanding of consumer needs, motivations and attitudes.
- Translate insight into actionable strategies that strengthen brand relevance and competitive advantage.
New Product Development & Launch
- Identify, evaluate and deliver new product launches and re‑launches that drive growth.
- Lead cross‑functional collaboration with Sales, Supply Chain and Finance to ensure flawless execution and maximum launch impact.
Performance Monitoring & Optimisation
- Track brand performance against KPIs, identifying opportunities and implementing corrective actions to accelerate results.
- Monitor competitor activity and market trends, sharing insights that unlock future growth opportunities.
Budg et & Commercial Management
- Manage the brand’s marketing budget with strong commercial discipline.
- Proactively recommend actions to optimise spend, avoid over‑ or underspend, and protect profitability.
Stakeholder & Agency Management
- Build strong, trusted relationships with internal stakeholders and external agency partners.
- Ensure best‑in‑class delivery, clear communication and strong return on investment.
International Collaboration
- Partner closely with European and Global marketing teams to influence strategy, campaigns and communication.
- Champion the UK consumer perspective to ensure global initiatives resonate locally.
Your Profile
- Proven experience in a Brand or Marketing role with demonstrated commercial acumen.
- Experience within FMCG.
- Strong strategic capability with the ability to influence and collaborate across functions.
- Results‑focused, analytical and adaptable, with the ability to manage multiple priorities.
- Effective communicator and team player with strong stakeholder management skills.
Additional information
At Beiersdorf, we see you as a person – far beyond your title or role. Our goal is to provide the flexibility and support you need for your professional and personal success through our work environment. That is why we have a lot to offer!
- We offer a competitive salary along with an annual bonus (subject to conditions).
- Defined contribution pension
- Car allowance
- Private medical & dental insurance
- Life assurance
- Critical illness
- Discounts on products
- Hybrid & flexible working
- 25 days holiday (buy & sell holiday)
- Free head office parking
We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation & gender identity, disability, cultural, ethnic or national origins.
