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Working Student Global Consumer Intelligence (f/m/d)

Your Tasks

The global market research ("Global Consumer Intelligence“) team plays an important role in the global Marketing for Beiersdorf’s well-known brands NIVEA and Eucerin. As consultants and analysts we accompany the international marketing in answering consumer-oriented questions along the innovation process and steer consumer, shopper and digital research. We drive consumer centricity across the organization and inspire with data, facts and creativity. We connect the dots between data sources and consumer-related contents. Our methodological toolset is state of the art, continuously being enriched by new (digital) research approaches. We are in constant exchange with internal and external partners, as well as with local, regional and global Consumer & Market Intelligence functions. We challenge ourselves and our colleagues to effectively and efficiently use consumer data, facts and analyses to transform consumer understanding into business success.

As s working student in our Team, your responsibilities will include:

  • Support the Global Consumer Intelligence with the global consumer knowledge platform: steering of the software provider, user & licence management, adding new internal research projects as well external market research findings
  • Desk research of secondary consumer & market research
  • Preparation of presentations in Powerpoint
  • Support the scouting of new potential approaches and suppliers
  • Support on pilot projects with new external partners for digital market research approaches
  • Statistical analyses on existing internal or external data

Your Profile

  • Advanced studies of psychology, sociology, business administration, socio-economics, Human Performance in Socio-Technical Systems, Human-Machine-Interaction or similar fields
  • Enrolled during the whole working student activity in bachelor’s or master’s studies
  • Good knowledge of Microsoft office (Excel, Word, PPT.), first experience with sharepoint, MS teams and PowerBI is a plus.
  • Good statistics skills in SPSS or R
  • Thorough and independent way of working
  • Analytics and research spark your interest and passion
  • Interest in the human/consumer perspective and topics around skin care and beauty
  • Affinity to what’s trending in the digital and tech world

ADDITIONAL INFORMATION

You are welcome to apply without a cover letter. We look forward to receiving your application including a compelling curriculum vitae with relevant references and certificates.

We kindly ask you to submit applications exclusively via our online application portal. Open applications or applications by email cannot be considered or answered for data protection reasons.
If you have any questions, please contact our recruiter Anna Buttler at Students_RC@Beiersdorf.com.

Job Details

Contract Type:
Limited, 1 Year / Part-Time
Department:
Global Consumer Intelligence
Country / City:
Germany / Hamburg
Company:
Beiersdorf AG
Job ID:
4287