Job Details
- Contract Type:
- Limited, 6 Months / Part-Time
- Country / City:
- Germany / Hamburg
- Company:
- Beiersdorf AG
- Job Function:
- Sales
Your Tasks
- Work with local markets and marketing teams to drive execution of user acquisition campaigns that support BDF’s growth initiatives while meeting budget requirements
- Partner with markets, external agency teams, media partners as well as regional digital, brand and eCommerce team to co-work effectively
- Prepare and create performance reports and analysis, define actions on regional level and proactively share them internally
- Summarize regional campaign performance by weekly monitoring and analysis and optimization of campaigns based on the solid KPI framework as well as derive recommendations for action
- Bring insights from the industry and ecom/digital environment and recommendations for internal and external stakeholders
- Collaborate with media agency, have daily/weekly exchange to drive excellence on performance marketing campaigns and to detect room for improvement areas
- Drive small and diverse projects with complete ownership
- Manage and conduct A/B tests together with media agency that enhance performance marketing effectiveness and markets to generate better conversion across the funnel
Your Profile
- Enrolled in bachelor’s or master’s studies Business Administration, Marketing, Business/Industrial Engineering, or a comparable course of study
- Previous experience in ecommerce department or in Amazon, sophisticated Pureplay Retailer, agency (Digital, eCommerce) or a client-side Performance Marketing role, preferably in a FMCG company
- Strong analytical skills with a data driven mindset and good level of judgement to turn actionable insights into execution
- High level of flexibility and efficiency, pragmatic, detailed oriented and autonomous working style
- Passionate about ecommerce, retail media and digital environment
- Great social / communication skills, ability to work in a team with a proactive attitude
- Very good command of MS Office (specifically PowerPoint and Excel)
- Fluency in English (oral and written)
