Your Tasks
For more than 130 years, care for consumers and our people is what has driven us.Every day, our global brand icons, such as NIVEA, Eucerin, and Hansaplast, makemore than 500 million consumers in over 200 countries feel good in their skin. Join this world of care and start your career in an environment that offers you the freedom to drive our international business with your entrepreneurial spirit. Shape your professional future from day one and explore our collaborative culture withsmart, courageous teams that all share one exciting goal: developing skin careproducts of the next generation.
To strengthen the
Eucerin
team in, based in Brussels, we are looking for a
Brand Management & Digital Marketing Intern – 6 months internship (January2025).
You will support the Marketing Team across various activities, with a strong focuson sell-out & brand image.
Your main responsibilities will include:
Support of the Day-to-day brand management
- Contribution to the preparation of successful launches and relaunches.
- Presentations upon requests & support developing necessary materials.
- Office stock management and postal activities.
PR & Influence Facilitator
- Document the PR & Influencer exchanges with the PR & Influence agency & monitor their follow-up.
- Support of the organization of events if applicable.
- Execute the influencer activities: ensure the retro-planning is respected,prepare the briefings and do the follow-up of the influencers activities in linewith guidelines & in collaboration with the team.
Follow-up of Digital activities in collaboration with Marketing Team:
- Support the monthly website updates (homepage and range banners +structure) as well as the creation of new landing pages such as campaignpages.
- Prepare the briefings and do the follow-up of the creation and delivery of the Social Media posts, Newsletters and flows.
- Schedule our always-on organic social media posts in the Meta BusinessSuite, ensure a strong follow-up of the yearly planning. Analyze the monthlyreports from the media agency (for boosted posts only), combined with yourindependent analysis of organic posts, and present the monthly social mediaalways-on learnings and insights to the Digital Marketing Manager.
- Ensure a follow-up on the chatbot displayed on our website, guaranteeing abiannual update incorporating new and discontinued products, texts as wellas new features, while also conducting a monthly analysis.
Competition follow-up
- Ad-hoc analysis upon request: follow up the competition activities andlandscape, market evolution in terms of product and habits trends, evolutionof the communication environment; …
- Sharing insights to help making strong and successful plans for the Brand & provide valuable input concerning the influencer strategy & trends.