Job Details
- Contract Type:
- Limited, 1 Year / Full-Time
- Country / City:
- Malaysia / Kuala Lumpur
- Company:
- Beiersdorf (Malaysia) SDN
- Job Function:
- Marketing / Market Research
Your Tasks
Role Purpose
Responsible for building brand presence at BTL touchpoints through strategic channels and trade execution excellence.
- POSM development & management
- Promotion management
- Trade activation & planning
- Budget management
- Product & customer analysis
Key Accountabilities
1) POSM development & management
- Develop merchandising guideline & POSM driving availability and visibility in store
- Liaise with BTL agency for POSM development
- Manage the inventory of POSM and clearance
2) Promotion management
- Plan full year promotional activities in line with business growth ambition
- Review promotion effectiveness
3) Trade activation & planning
- Collaborate with sales, marketing, and agencies to plan & execute trade activation with excellence
- Conduct post campaign reviews
4) Budget management
- Manage, track & monitor budget to ensure spending within the set budget
5) Product & customer analysis
- Keep abreast with latest market trends and development, with sound knowledge of market activities.
- Proactively identify changes in market to develop strategies & plans to drive business results
6) Perform any ad-hoc duties assigned from time to time
Your Profile
• Degree holder
• 0-2 years of work experience. Experience in trade marketing in FMCG industry is an advantage
• Self starter, collaborative as team player, independent, organized, customer-oriented, result-driven
• Computer literacy in MS PowerPoint, Excel
• Required language: English
• Malaysian citizenship is preferred
