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Regional Performance Marketing Manager (m/f/d)

Your Tasks

  • Steering international on- and offsite performance marketing activities
  • Close co-operation and alignment of all activities with overall Brand / Product Marketing team to maximize synergies.
  • Definition of a central performance marketing plan together with local digital managers
  • Management of centrally (in eShop team) allocated performance marketing budget
  • Creation of an editorial plan for content
  • Operationalization of centrally allocated marketing activities
  • Alignment with local marketing responsible regarding the definition of local brand marketing plan and local budget allocation
  • Planning, sourcing and listing of eShop give-aways and other performance material
  • Planning and steering of promotional activities in close alignment with local responsible
  • Assuring operational excellence of PDPs on website
  • Strategic development of marketing and website tools including A/B testing
  • Continuous monitoring and improvements of marketing KPIs
  • Reporting of marketing KPIs to Global Digital Team
  • Running performance campaign in-house or with an agency

Your Profile

  • At least 3 years experience in performance marketing with an agency working on the operational side
  • Profound Knowledge in using relevant tools f.e. Google 360, Google Ads, FB Business Manager, programmatic media buyings, Salesforce marketing cloud
  • End to end project roll out experience, preferably E-Shops or new market entries
  • Direct interaction with external partners e.g. Logistics - or Full Service Provider
  • Experience in FMCG industry
  • Solid project management skills: to keep complex projects moving forward
  • Analytical, collaborative & entrepreneurial
  • A detail-oriented and accurate digital native who loves problem-solving
  • English Language fluency required, additional languages are beneficial, particularly Dutch and German

ADDITIONAL INFORMATION

You are welcome to apply without a cover letter. 
If you want to attach a cover letter, please upload it with your resume.
 

Job Details

Contract Type:
Unlimited / Full-Time
Job Start Date:
5/1/2021
Country / City:
Netherlands / Amsterdam
Company:
Beiersdorf NV (Netherlands)
Job ID:
5122