OUR LOCAL HERITAGE

Beiersdorf thrives on innovation, courage, and the will to succeed. For such development, you first need a good foundation, a home – and for 140 years that foundation has been in the Eimsbüttel district of Hamburg. Today, the close connection between Beiersdorf and the Eimsbüttel district is almost self-evident. However, the story of the company’s namesake and founding father began a few kilometers to the southeast, in the immediate vicinity of St. Michael’s Church (Michel).

OUR HEADQUARTER TODAY

This overview shows the location of Beiersdorf’s three sites in Eimsbüttel today. The employees who currently work here at several plants are to be brought together at the new Beiersdorf campus in 2023.

1. THE NEW BEIERSDORF CAMPUS
The site between Quickbornstrasse and Troplowitzstrasse directly adjoins the site of the production center to the north and will the new home of our employees in the heart of Hamburg.

2. THE CURRENT BEIERSDORF-HEADQUARTER
This is where it all began: In 1892, the topping-out ceremony for the first Beiersdorf factory was celebrated on this site. Currently, the Beiersdorf headquarters with its administrative functions is located on the site between Unnastrasse and Quickbornstrasse. 

3. BEIERSDORF PRODUCTION SITE
Beiersdorf AG’s largest production center in the world on Troplowitzstrasse is where, among other things, the internationally renowned and popular NIVEA Creme is manufactured. But Labello lip care sticks and NIVEA deodorants also start their journey around the world from here.