“Despite our positive overall performance, we know that this is only the start of a longer journey,” Heidenreich continued. “We have seen the first fruits of our labors. But we still have a lot to do before we reach our goal. Nevertheless, what we have achieved in the past year allows us to tackle the challenges of the future with confidence in ourselves and in our abilities. We expect macroeconomic conditions to remain difficult in many countries. We anticipate slight growth in the industrialized nations, while the developing and emerging countries should continue to see dynamic economic growth.
Taking into account the varying market trends in different regions, we expect the Beiersdorf’s Group sales to outperform the market in 2013. In the Consumer business segment, we are aiming for sales growth to outperform the market. At tesa, we expect sales growth to slightly outperform the market, as well as a slight improvement in earnings.”
The interim report for the first quarter will be published on May 2, 2013.
You can download the full speech by the Chairman of the Executive Board here.