Durban’s “Green Team” consisting of nine
employees created the initiative "Durban
Thinks Planet" taking Beiersdorf’s global goal of “Zero Waste to Landfill”
as a model. With this goal, recyclable materials in production waste will no
longer be brought to landfills, but rather, avoided, reduced, reused or
recycled as much as possible.
Among the measures of
“Durban Thinks Planet” is a new recycling program, which includes the
installation of paper recycling bins for waste separation. Furthermore, a new
printing system was introduced by which each user receives his/her own code for
printing documents. This alone led to a paper reduction of over 30%! In
Durban, the amount of paper that is spared through those green measures mounts
up to 277 trees annually. The printing system has already been introduced in
other office locations including, among others, the Beiersdorf headquarters in
Hamburg.