140 Years of Beiersdorf – A Look Back At The Beginning

In 1880, the 44-year-old pharmacist, Paul C. Beiersdorf, moved from Silesia to Hamburg to build a new life for himself and his family. At the time, the streets and paths were still used by horse-drawn carriages and sailing ships dominated the harbor scene.

The Speicherstadt that is so famous today hadn’t even been built yet and the area around the “Michel” – where Beiersdorf wanted to begin his new livelihood with a pharmacy – was a working-class neighborhood. The life expectancy in this part of the city was supposedly still under the average of the German Empire at the time – barely 40 years.

For a while, Paul Beiersdorf desperately searched for a solution to avoid losing his new livelihood right away. Coincidentally, while consulting doctors on physiological and food technology research methods, he met one of the most important skin doctors of his time: Paul Gerson Unna. Shortly after this, the later professor and Paul Beiersdorf collaborated on a project: the development of a revolutionary medicinal plaster that would adhere to skin for a long time and not bond with the pharmaceutical ingredients. They succeeded: on March 28th, 1882, Beiersdorf received the patent for a new kind of process for the manufacture of coated plasters.

This day is still considered the founding date of the company today. 

After that, Paul Beiersdorf sold his pharmacy in 1883, and opened his “Dermato-therapeutical Preparations Laboratory” in a new location in Hamburg Altona. There he devoted himself almost exclusively to the further development of his plasters. But what did his lab look like? There was no electricity from electrical outlets and no electric light. Thomas Alva Edison had only invented the light bulb in 1879 in the U.S.; it wasn’t until the late 1890s that Germany was able to provide electricity to large areas with power plants.

Presumably Paul Beiersdorf worked with gas lighting, though it was extremely flammable and not very bright. The telephone had been invented, but the Deutsche Post didn’t begin to install the first telephones until 1881. In order to contact Paul Gerson Unna when he had scientific questions, Beiersdorf had to find him in person or write him a letter.