Our “Blue Building” Program – for Sustainable Real Estate Worldwide

Our unique “Blue Building” program ensures that Beiersdorf real estate and facilities worldwide meet the highest environmental standards. This is because energy-efficient, modern, sustainable office buildings and production facilities make a major contribution to achieving our climate targets. Both in newbuilds and the conversion of existing properties, we always keep the entire life cycle of the building in mind – and alongside sustainable energy concepts and space solutions, we also focus on creating an attractive and healthy working environment for our employees.

We have continually pushed for all our new buildings and conversions to be certified in accordance with internationally applicable standards for sustainable buildings and construction projects. Our focus here is on LEED certification – “Leadership in Energy and Environmental Design”. LEED uses a specific evaluation system to define a series of standards for environmentally friendly, resource-saving, sustainable construction. Depending on the number of points achieved, LEED quality levels are differentiated into ‘Silver’, ‘Gold’, and ‘Platinum’. Our production sites in Itatiba, Brazil, and Bankok, Thailand, for example, hold the Gold certification, and our production site in Silao, Mexico, the Platinum certification. We are also striving for the best possible certification for our new Group headquarters and research center in Hamburg-Eimsbüttel, Germany, which is scheduled for completion in 2023. In addition to the LEED certification, we also intend to have the building, which covers more than 100,000 square meters, certified in accordance with the WELL Building Standard. Our high standards make it clear that in parallel to driving building efficiency continually higher, Beiersdorf puts a particular focus also on the wellbeing of its employees and is setting pioneering standards in the area of sustainable buildings.