Job Details
- Contract Type:
- Unlimited / Full-Time
- Country / City:
- Belgium / Brussels
- Company:
- SA Beiersdorf NV
- Job Function:
- Marketing / Market Research
Your Tasks
At Beiersdorf we want to enable superior skin care to our consumer which starts at our Owned Digital channels and is therefore an important part of our strategy to create superior consumer experiences. We are committed to continuously improve our digital expertise and therefore we are looking for the next Digital talent. As our new Digital activation manager, you will lead and manage our digital always-on efforts for our brands (Nivea - Eucerin - Hansaplast - Labello) in France & BeNeLux.
Your mail responsibilities will include:
Manage Search Activation:
- Accountable for local search targets (defined within the European Search strategy)
- Actively work on best localization of European Search strategy. Shares and aligns yearly plan with Head of iCom and marketing team
- Recommend the full year SEA budget and steer budget envelope through the year according to forecasts
- Main contact of the search agency. Leads weekly & monthly check-ins to steer campaigns, budgets and perfromances.
- Main contact of the EUNA team (Search responsibles). Acts as a spokesperson for FBNL in European calls and meetings
- SEO specific: coordinates the reglementary approval process with the assigned agency (Intertranslation)
- Set clear reporting files and shares performance progress vs target on monthly basis with the Head of iCom
Steer local websites:
- Responsible for FBNL website maintenance: Cookie banner and privacy policy updates - Monthly website updates - Bug fixing
- Lead website conformity according to local reglementations and follow website visits through
Responsible for PIM tool:
- Accountable for the pim quality score
- Review all new product pages before putting them on-line. Make sure that SEO fields are properly reviewed by the search agency
- Go to person for the marketing team and set trainings for the brand team according to needs
Your Profile
What it takes to join us:
- Bachelor or Master degree in marketing/digital/business is preferred
- 3+ years experience in digital, website maintenance and search
- Aware of the latest developments in the digital landscape
- Creative capacities to challenge, or if needed, create marketing texts and copies.
- Excellent business proficiency in both English & French is mandatory. Good working proficiency in Dutch is also required.
- Assertiveness and ability to listen and create consensus
- Capacity to drive simplicity and quick action in a complex environment
- At ease in building, managing, and maintaining internal and external partnerships. Comfortable with working in matrixed organizations
- Entrepreneurial mindset with a pro-active, growth-oriented attitude
- Agile & learner-oriented mindset. Able to cope with change
Why Beiersdorf?
A great place to work:
pure and simple. Besides offering you a challenging role & growth opportunities, you will also receive a competitive salary package & fringe benefits:
- 8€ meal vouchers per working day
- Performance based bonus
- Hospitalization insurance & pension scheme contribution
- Yearly participation to our inhouse training programs
- 2 days of homeworking per week are allowed
- Mobile phone & phone subscription
- 32 holidays (pro-rated)
- Many more!
Additional information
We know that feeling good starts on the inside. That means making people happy, from our consumers to you. Together, we work the magic that turns complex science into easy to-use products: but look beyond the formulas and you’ll find a great place to work, combining care, collaboration and pure performance to create brands that are trusted by millions.
We care for your uniqueness. All qualified applications will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and will not be discriminated against on the basis of disability.
