CARE CHANGES EVERYTHING.

Shopper & Customer Marketing Manager

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Romania / Bukarest
Company:
Beiersdorf Romania SRL
Job Function:
Sales

Your Tasks

Channel Strategy: personal care category steering (shower, deo), setting the right strategy & execution to drive growth in line with commercial strategy;
Channel Game Plan – pre-evaluation of promotions, planning and execution, action plans;
Suggest improvement actions/promo mechanics to ensure brand strategy, impact and profitability;
Budget Management: accountable for the category budget and monthly checks;
Pricing Strategy;
Drive In-Store Main KPI´s together with Sales Teams (Primary Shelf, 2nd displays, planogram proposal, POS materials);
Gather and analyze customer & market data;
Lead and manage collaboration with agencies to deploy all key initiatives.

Your Profile

University Degree or comparable;
3 years experience in commercial areas (shopper, trade mkt, sales) in FMCG industry;
Advanced English level;
Strategic Thinking;
High level of analytical skills;
Results Driven;
Good organization skills;
Data Tools: MS Office (Excel, Powerpoint); knowledge of data analyzing tools is highly appreciated.

YOUR BENEFITS

    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
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      Get to know: Maureen

      Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.