CARE CHANGES EVERYTHING.

Brand Manager - Face Cleansing/Lip MENA

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
United Arab Emirates / Dubai
Company:
Beiersdorf Middle East FZCO (Dubai)
Job Function:
Marketing / Market Research

Your Tasks

  • Drive revenue, market share, and profitability for NIVEA Face Cleansing and Labello across the Middle East.

  • Develop and execute annual marketing plans, launches, and relaunches aligned with long-term business strategies.

  • Lead category data analysis (retail audit, research) and convert insights into actionable strategies.

  • Build best-in-class consumer communication and influencer campaigns by working closely with global and local agencies.

  • Collaborate with cross-functional teams including Sales, Shopper Marketing, Media, eCommerce, Finance, and Supply Chain to deliver business KPIs.

  • Manage marketing budgets effectively and monitor performance of brand initiatives.

  • Ensure product supply and operational excellence across end-to-end category processes.

Your Profile

  • Bachelor's degree, preferably with a focus on Marketing.

  • Minimum 5 years of experience in FMCG brand management with a strong emphasis on commercial execution.

  • Proven expertise in marketing planning, market insights analysis (especially using Nielsen), and budget management.

  • Strong analytical skills with the ability to break down market share, pricing, assortment, and competitor positioning by channel.

  • Hands-on experience in developing and executing communication plans and activation strategies.

  • Demonstrated ability to manage brand budgets end-to-end, including planning, reporting, and alignment on deviations.

  • Collaborative mindset with experience working closely with trade marketing, sales, and supply chain teams.

  • Execution-driven with a strategic outlook; able to lead key projects while delivering business KPIs.

YOUR BENEFITS

    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
    • Eucerin Logo
    • Florena Logo Beiersdorf
    • labello Logo Beiersdorf

      Get to know: Maureen

      Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.