Beiersdorf Q1: Sales above market expectations – Guidance raised

  • Q1: Organic Group sales of +12.2% above market expectations
  • Sales guidance for Group and Consumer business segment raised
  • Guidance for EBIT margin remains unchanged

Hamburg, April 05, 2023 – Beiersdorf AG got off to a successful start in financial year 2023. According to its provisional figures, Beiersdorf achieved a substantial organic Group sales increase of 12.2% (sales of €2,482 million) in the first quarter of 2023, above the current expectations of the capital market. Organic sales in the Consumer business segment increased by 14.8% year-on-year (sales of €2,057 million). The tesa business segment reported organic sales growth of 0.9% (sales of €425 million). 

Vincent Warnery, CEO Beiersdorf: “Our strategy is working – we are extremely well-positioned. In the first quarter, in addition to the NIVEA business in Europe, our main growth and profitability drivers include the NIVEA business in Emerging Markets and our successful Derma business. This makes us more stable and able to withstand crises. We are therefore better able to compensate for volatility in individual areas.”

As a result of the good business performance in the first quarter, Beiersdorf now expects organic sales growth in the mid- to high-single-digit range for both the Group and the Consumer Business Segment in fiscal year 2023 (previously: in the mid-single-digit range in each segment). Organic sales growth in the mid-single-digit range is still expected for the tesa Business Segment.

For EBIT margin, the previously published forecast for the full year 2023 remains unchanged. The consolidated EBIT margin excluding special factors will be slightly above the previous year’s level (2022: 13.2%).

The Quarterly Statement January - March 2023 will be released on April 26, 2023.

Press Contact

Anke Schmidt
Vice President Corporate Communications & Government Relations

Beiersdorf AG
Beiersdorfstraße 1-9
22529 Hamburg, Germany

Phone: +49 (0) 40 - 4909 2001


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Investor Relations Contact

Dr. Jens Geissler
Head of Investor Relations / Corporate Treasurer

Phone: +49 (0) 40 - 4909 5000


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