Job Details
- Contract Type:
- Limited, 6 Months / Full-Time
- Country / City:
- Italy / Milano
- Company:
- Beiersdorf SpA (Italy)
- Job Function:
- Marketing / Market Research
Short Description
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose,
WE CARE BEYOND SKIN
, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values
CARE, COURAGE, SIMPLICITY and TRUST.
We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all
Your Tasks
We are seeking a motivated and passionate intern to join our Hansaplast Marketing team. The ideal candidate will have the opportunity to work closely with other functions of the company.
As a Brand Manager intern, you will help your Manager defining the brand identity by analyzing consumer purchasing behavior, conducting revenue and market growth analysis, managing the brand development plan, and seeking future opportunities in line with company objectives.
Responsibilities:
- Support the team in developing and implementing the brand strategy in line with company objectives;
- Analyze sales data and product performance to identify opportunities for improvement and optimization of marketing strategies.
- Assist in creating presentations and reports for meetings with clients and business partners.
- Monitor competitor activities and market trends to provide valuable insights to the team.
- Work closely with BTL and media agencies in building up the communication plan to support new launches and sustain baseline sales.
