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eTrade Marketing Manager

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
Thailand / Bangkok
Company:
Beiersdorf (Thailand) Co.
Job Function:
Sales

Your Tasks

  • Be the bridge between Marketing and E-Commerce.
  • Create and execute an annual campaign calendar of digital activities with E-Commerce accounts that accurately follows the digital sales strategy and ensures profitable sales growth (incl. joint business plan & roadmap)
  • Drive strategic relationships and accelerated growth, while operating within approved trade marketing parameters, and balancing trade and media investment effectiveness and efficiency in trade spending.
  • Develop promotional strategy for e-commerce channel by understanding the model as well competitive and business trends.
  • Conceptualize, design and implement launch campaign (and its subsequent results tracking) across select e-commerce portals by working closely with local commercial team to drive visibility and business.
  • Understand the market forces and benchmark with other FMCG companies and Industry (including share, new entrants and category performance) and constantly evaluate the models and adapt to current as well as future scenario.
  • Monitoring campaigns across multiple e-commerce channels to deliver GMV by analyzing performance and activities (always-on, mega and lead campaigns) alongside the E-Commerce Commercial team to understand channel e-retailers purchase behavior.
  • Work closely with commercial and supply chain team to ensure stocks sufficiency for the channel through accurate product forecasting by platform
  • Preparing business reviews and sharing best practices to ASEAN countries.
  • Follow the execution of E-Commerce Campaign Calendar with regional guidance on promo mechanics and category focus.

Your Profile

  • Bachelor’s or Master’s degree in business or related fields
  • At least 3 years’ experience in trade marketing, experience in FMCG/E-Commerce
  • Good understanding of E-Commerce formula and digital landscape, eShelf Matrix, Consumer Journey, Digital Funnels and consumer journey.
  • Excellent time management – able to stay clam under pressure whilst working quickly and delivering to dynamic, challenging, and fast paced environment
  • Good communication in both in English for business conduct level
  • Data-driven comfortable with MS excel and analysis, in able to take to decisions
  • Creative thinker and problem solver – enjoys generating innovative ideas and solutions, devising new and exciting ways to engage audiences
  • Passion in E-Commerce industry with strong logical and analytical skills.

Additional information

Office Location:6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok 10500. (Remotely Working from home could be applied)

YOUR BENEFITS

    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
    Buddy and Mentoring
    International Work Environment
    Flexible Working Hours
    Attractive Salary
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      Get to know: Maureen

      Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.