OVERVIEW:

We are seeking a bold and strategic commercial leader to join our Sun Care business unit as a Senior Sales Strategy Manager for Coppertone and Eucerin Sun. This role is pivotal in translating brand, category, and channel strategies into a clear, executable trade strategy — with a sharp focus on the unique dynamics of seasonal businesses with high dependency on flawless execution timing.

As the strategic architect behind Sun Care’s in-market execution, you will own the development and deployment of the trade strategy, lead 4Ps steering, serve as the internal voice of Sales, and manage commercial reporting and insights to deliver on budgeted sales, profit, and share goals.

You will lead efforts that align cross-functional partners, ensure excellence in execution during peak seasonal windows, and drive performance in a highly competitive category.

This position reports to the Team Leader of Sales Strategy and does not have direct reports.

The three strategic pillars of the Sales Strategy function are:

• 1. Annual Trade Planning & Leadership of National Sales Meeting
  2. Sales Execution Monitoring & Action Planning
  3. Internal Lead Voice of Sales

RESPONSIBILITIES:

Annual Planning: Lead Trade Strategy Development & Execution on where to play and how to win

• Develop and align the Channel Strategy across all Sun Care subcategories in partnership with the Head of Commercial Strategy and Head of Marketing
• Own the Trade Strategy, including customer/channel-level Net Sales growth targets and investment guidance aligned to brand priorities
• Coordinate the Commercial Playbook (MAPPS), ensuring strategies translate effectively into execution at retail
• Act as a key stakeholder in the Go-to-Market process for all innovation, launches, and customer-specific programs — from volume planning to sell-in storytelling.

Sales Execution Monitoring and Action Planning: Monitor execution and drive course correcting action plans as needed

• Track execution of the MAPPS strategy and drive timely course correction in partnership with Sales
• Identify and close gaps to plan using rigorous sales analysis and collaborative action planning
• Minimize retailer-level activity clashes and ensure full alignment with Sun Care’s major brand activations — particularly during peak season
• Champion excellence in execution, ensuring retail activation is timely, targeted, and aligned with brand strategy

Internal Lead Voice of Sales: Serve as voice of sales/customers, champion of customer requirements

• Serve as the primary liaison between Sales and cross-functional teams, synthesizing and representing Sales/customer requirements
• Represent Sales in key forums, including S&OP/Optima meetings and during issue escalation/crisis response
• Ensure consistent communication into and out of Sales to drive alignment and speed of execution