1. To achieve volume and value objectives of the assigned territory within budget, time and policy parameters through efficient control of the network under charge

2. Operating all Schemes & Promotional Activities (Marketing & Sales) as per prior approvals and discussed during the monthly review meetings

3. Managing health of distributor channel on a monthly basis

4. Assisting the Area Sales Manager at Sales forecasting Brand and SKU wise while looking at the Market Potential

5. Training & Development of distributor sales team, providing timely feedback in the market & through monthly review and meetings

6. Ensure all planned distributors in the zone are appointed in time and are operational through proper coordination

7. Plan and implement promotional campaigns suiting the customer segments in the local market responsible for utilization of promotional budgets for the territory

8. Meet all reporting schedules to ensure accuracy of information

9. Monitor results on weekly / monthly basis to determine deviations from plans and take necessary corrective actions

10. Keep track of Secondary Sales, and regularly conduct reviews with extended sales team

11. Responsible for MIS reporting with online IT enabled system