Job Details
- Contract Type:
- Unlimited / Full-Time
- Country / City:
- Thailand / Bangkok
- Company:
- Beiersdorf (Thailand) Co.
- Job Function:
- Marketing / Market Research
Your Tasks
Overall
- Understanding of market landscape, categories, competitors in Thailand
Annual/ Day-to-Day Business Management
- Lead in define issues/opportunities/drive category’s growth with cross-functional team for Thailand
- Consistently monitoring and analyzing business performance, market situation and competitors for monthly business review meeting
- Own Marketing Budget for Thailand
- Own & Manage P&L performance
- Prepare reports to monitor / evaluate key brands performance
- Initiate BDI when opportunities arise
- Leads end-to-end launch and re-launch delivery with SCM, Sales, Supply Chain, and Finance, owning the journey from opportunity scoping to launch execution and performance tracking.
- Support Marketing Manager in develop price strategy
- Support Emerging Markets by providing data and analytical insights for assigned projects.
- Work closely with markets to align ASEAN claims and support ASEAN LAW development, approval, upload to D2P
- Share best practice, asset, campaign to Emerging Markets and ASEAN countries for assigned projects.
- Mentor and coach junior team members through structured development and on-the-job learning to strengthen their capabilities.
Media & Communication
- Work with Media & Digital/ Agencies to get the right media strategy, consumer journey at the optimized spending level that deliver business’s goals.
- Work with Media & Digital for PIM score, precision marketing, precision influencer and ensure work in line with Digital KPI
- Collaborate with SBM ASEAN and the Content Development Unit on NPD and communication deliverables (deviation requests via CDU, adaptation via POUL and initiating content via the Impact Hub when needed), and cascade plans to SCM and cross-functional stakeholders.
- Take initiative in bringing new ideas based on in-depth consumers understanding as well as come up with solution when project is not progressing
Your Profile
- Master Degree or Bachelor Degree in Marketing, Business Administration, and other related fields.
- At least 5-7 years experiences as Product / Brand Manager in multinational FMCG companies.
- Strong analytical, project management, strategic thinking skills.
- Active, energetic, result driven, easily to adapt with changes, creative, good interpersonal skill and strong leadership and teamwork skills
- Very good command in Thai and English both spoken and written
- Good computer literacy
Additional information
Location: 6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok 10500
