Beiersdorf Live – the corporate blog of BeiersdorfDiscover the latest stories about our colleagues and working life at Beiersdorf around the world.

In our corporate blog, “Beiersdorf Live”, we will inform you about topics from our company’s international community, in a colorful mix of stories by our employees and the latest news. Concise, informative and authentic – this is our goal. See for yourself regularly: There is a whole new world to discover!

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114 articles found:
#Innovation #People #International


How innovation can spin over a whole brand!

Discount battles in Chile: Davison Pereira talks about the challenges facing Eucerin and why a turnaround of the brand became inevitable.

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#Sustainability #Brands #People #Innovation


“Freedom to Innovate” allows it to happen

We met with our four colleagues who jointly developed the “NIVEA VON HERZEN” product from the idea to market launch alongside their regular jobs.

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#Brands #People


Moving moments at the NIVEA Award for Lifesavers 2019

“Dedicated. Courageous. Unique.” – The NIVEA Award for Lifesavers was given out in four categories in Hamburg last week. In the spotlight of the event: brave lifesavers, inspiring people, the DLRG and volunteerism.

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#People #International


Courage pays off

An exceptional approach in Beiersdorf's Healthcare division in France enabled a successful turnaround. Elodie Weber reveals more in an interview.

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#Sustainability #People


First Step to Tackle a Big Challenge

We talked to Catja Prykop, our Global Marketing Director NIVEA Face Cleansing, about the first rPET bottle in the NIVEA assortment. It marks an important milestone on the journey to achieve our 2025 plastic pledge.

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Just say “Thank you!”

The GOOD FOR ME health management team encourages all colleagues to make nice gestures with a special winter campaign.

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#Sustainability #People


A more sustainable Advent calendar

An inlay made of 100% plant fibres instead of single-use plastic. Jennifer Williams and Rene Toutounji give an insight into the new, sustainable NIVEA Advent Calendar 2019.

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#People #International


How teamwork leads to success

Mirjam Bauhr knows all about the particularities of the Swedish skin care market and the challenges that are coming along with it.

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#Career #People


“We already feel like a community”

The 37 new trainees attended the introductory Seminar “ESem” and experienced what it’s like to be part of the Beiersdorf team.

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#Brands #Innovation #People


“Don’t stop yourself” – 8X4 reinvents itself

Not too long ago, the new Beiersdorf business unit OSCAR&PAUL – Corporate Indie Brands has introduced itself, and recently delivered its first proof point: the complete repositioning of the 8X4 deodorant brand.

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#People #International #Career


“An international career has always been my big dream”

Three years ago Thiago Machado moved from his home country Brazil to Hamburg. Since then he has been working in the Hanseatic city as a Global Brand Manager and lives his dream.

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